Ritviz

One of India’s most popular young electronic music producers


Few artists have experienced the meteoric rise to fame that 26-year old Ritviz Srivastava has, and even fewer have been able to sustain that popularity. In December 2017, he shot to fame with a hit single, Udd Gaye, which effortlessly blended elements of Indian traditional music, hip-hop and electronica. The track was declared the biggest party anthem of the year in India by a partnership between Bacardi, comedy collective All India Bakchod & iconic Indian dubstep producer Nucleya.


He followed this up with a series of earworms through 2018 and 2019, becoming one of the most sought-after names in Indian electronic music in the process, his unique style finding takers all over the world. The son of a singer and a tabla-player, Ritviz has lived Hindustani music since the age of six. Inspired by hip-hop in his youth, he started writing his own rap songs, and sought to meld his various influences into a unique style of music. He is currently working on his sophomore album, Dev, which is due to release in late 2019.